HOW TO START A WINDOW CLEANING BUSINESS
The name of your company is the label that all of your customers will associate you with. It sets the tone for your business and gives you an opportunity to build your brand. Choosing the right name for your window cleaning company is an important step in starting a window cleaning business. The guide below will give you some tips on how to choose a name for your window cleaning company so you make a good decision.
Your business name should stick in people’s heads when they start looking for window cleaning companies. The more memorable you are, the better your return customer rate will be. Something like “Sam’s A+ Glass And Window Cleaning” is not as easy to remember as “Sam’s Window Cleaning.” The name may not be quite as flashy, but it’s easy to remember. Keep the name short and sweet so people can easily think about it.
Since you are new to this industry, it may be best to put the service you offer in the name of your business. In the example of “Sam’s Window Cleaning,” it’s pretty easy to tell what Sam or Sam’s workers might be doing. Over time, you may be able to rebrand your company to something more generic, like “Squeegees” or “The Suds Zone.” You just have to let people know what you’re all about until you develop a strong reputation.
Ideally, you should have a website for your window cleaning company. This will act as a source of consistent leads if you market it properly. When you go to select a name for your window cleaning company, try to see if that website name is available online. You can use any hosting site like GoDaddy.com or HostGator.com to check domain name availabilities. The domain name is the name of your site, like “Google” or “Amazon.” If what you want is not available in a domain name, you may want to come up with a backup plan.
If you plan on keeping your business local, consider adding your location to the name. This will be a clear indication that you service a certain town or county. For instance, we could rename the business above as “Detroit Window Cleaning” instead of “Sam’s Window Cleaning.” The only issue that would arise is if the business decided to branch out into other locations.
Keep all of these tips in mind, and you should be able to come up with the perfect name for your window cleaning company.